Articles published in September 2009
Who’s in demand in marketing and comms?
The current economic environment is proving quite a test for marketing professionals and provides a great opportunity to learn. However, demanding leaders are starting to lose patience with those who are struggling to step up, at a time when they have access to a range of skilled job applicants. Read more »
Social media expertise is in demand, but not experts
Despite the media hubbub surrounding social media, and its impact and development within marketing plans, the commotion it’s caused is yet to translate into a flurry of specialist communications vacancies. Read more »
The public sector squares up to the private
Whether inspired or repelled by their idiosyncrasies, no two sectors have inspired greater professional divide than the public and private sectors. Now, thanks to the recession, more marketers than ever from a private sector background are considering a move to the public sector. Read more »
Marketers struggle to market themselves
It’s a cruel irony that even experienced marketers, used to proving the effectiveness of their work to those that matter, can struggle when it comes to marketing their own personal brand. This is no more obvious than when applying for a new role. Read more »
Communications in a pandemic
The advent of swine flu has brought the field of crisis communications within the Public Sector into sharp focus. Experienced communicators have been in high demand to help support the Department of Health’s national pandemic response, but such skills are in short supply. Read more »
Public sector specialist accountants in demand
Despite substantial budget cuts, redundancies and debates around pay freezes across the public sector, there is still a number of accounting and finance roles available as there is simply a deficit of the right skills available to do the job. We were expecting an influx of accountants to the interim market, however in many areas of the UK this hasn’t been the case. Read more »
Accountants play their part in the FMCG market
As a number of fast moving consumer good producers and retailers continue to report good profits, it’s not surprising that there are opportunities for accounting and finance professionals in the sector. It's those with financial planning experience who are the most in demand; a trend that is set to continue given the increasing need for finance to provide forward-looking information.
Marketing and sales teams’ product and consumer research will naturally shape future business decisions. However what’s invaluable to businesses in this economic climate is understanding the financial impact new and existing product lines could have on the business, making financial planning skills an essential. Read more »
Evolving the recruitment process
We are all aware that toughening economic conditions have led to a higher number of candidates flooding onto the accounting and finance market place. Many employers have responded to this by implementing significantly more rigorous and often lengthy recruitment processes. We look at some of the effects of this approach and ask with the first signs of green shoots and an impending upturn, are employers ready to attract and engage the best talent in their recruitment process?
At a time when resources are at a premium and attracting and retaining the right talent is more crucial than ever, many organisations have turned to a greater reliance on human resources departments and technical or psychometric testing processes in an attempt to ensure that the right candidate is hired first time every time. Read more »
Temporary workforce – a positive solution?
As pressure mounts for finance departments to provide forward-looking information and to work more closely with the business, while producing the daily, monthly and annual management information, it’s no wonder that many teams are working at capacity. More and more employers are using a temporary and more flexible workforce to help – from Year End accountants to interim change managers. Read more »
Who’s in demand in accounting & finance
There continues to be an increase in vacancies for accounting and finance specialists, in comparison to six months ago, however the summer months have certainly slowed the growth of the green shoots. What does remain constant however is the continuing need for commercially-minded accountants who can work closely with the business and who can provide cost efficiencies. Read more »
